Your trusted partner for impactful startup talent.

As a talent partner, Cultivate tightens up your workplace when it matters most. We are founders ourselves, and we are serious about scaling.

Our Story

Cultivate was founded by Glaze Martillano and Jazmine Parris, two People & Talent leaders who’ve spent their careers helping companies, from bootstrapped startups to Fortune 500s, build teams that actually work.

Along the way, they saw the same problem again and again: founders and leaders were spending too much time hiring, losing momentum, and struggling to find the talent that truly drives impact.

What started as a passion for crafting exceptional recruiting and people solutions evolved into a clear mission: to help startups cultivate the teams that drive culture, innovation, and scalable growth.

At Cultivate, Glaze and Jazmine focus on uncovering and connecting high-impact talent: operators, builders, and problem-solvers who strengthen your team from the inside out. They build partnerships that accelerate decision-making, tighten collaboration, and power growth, so founders can focus on building the business instead of firefighting hiring.

Meet The Team

Glaze Martillano

Co-Founder

Before co-founding Cultivate, Glaze spent over 15 years in talent acquisition at places like Meta and fintech and B2B tech startups. In those roles, she recruited AI and machine learning engineers before “AI” became the buzzword it is today. The teams she helped build went on to deliver products that scaled rapidly and drove meaningful impact.

Glaze has put a lot of focus into helping companies find success by fostering a culture that tolerates nothing but excellence in hiring. She's been an operator first, which shapes how she works with her founders: hands-on, pragmatic, and focused on results.

Illustrated on Business Insider Feature.

Jazmine Parris

Co-Founder

Jazmine builds hiring systems for teams that can’t afford sloppy decisions . She built her career at the intersection of psychology and people operations, blending creative insight with behavioural science to get clearer on what drives performance, alignment, and retention.

She’s supported founders and People teams worldwide, helping them make early, business-critical hires at all levels - from leaders to seasoned operators. She excels at repairing broken hiring loops and tightening how companies define roles, assess talent, and tell their company story to candidates. From three-person startups to hyper-growth companies, Jazmine is known for her strong judgment, structured process, and a discerning eye for creative talent.

What sets us apart

We pride ourselves on being the starter solution that equips founders with resilient teams, effective processes, and corporate cultures that drive meaningful transformation.

How?

✔️ We understand complex businesses, whether you are technical or non-technical.

✔️ We build dynamic teams with diverse backgrounds that raise the bar.

✔️ We deliver best practices that help leaders lead and innovators innovate.

✔️ We offer the power of a seasoned recruiting team and the focus of a consultant at a competitive cost.